SPSS allows the user to try out a variety of modeling approaches and compare the results. Nodes, which are graphic icons, perform tasks used for data preparation, modeling, exporting and importing. What IBM has done is simplify the user interface with an intuitive design. SPSS Modeler is an extensive predictive analytics platform that allows business people who don’t necessarily have any statistics background to perform powerful analytic processes and integrate these processes with their decision management. That’s no longer the case, with IBM’s SPSS Modeler around to help business analysts to gain data-based insights. or otherwise experienced statistician to sit in a back room and write long lines of code with complex algorithms. It wasn’t that long ago that companies looking to analyze data would hire a Ph.D.
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